Categories
Business climate change startup Uncategorized

How businesses can combat climate change?

Small steps can make a large difference

What is the first thing that comes to your mind when you think about climate change? Amazon burning, India flooding, Antarctic melting, climate change brings in front of our eyes vivid pictures of the destruction.

Climate change refers to the natural or human-induced changes in the earth’s weather patterns. It is a result of factors like incessant use of fossil fuels, deforestation, the release of greenhouse gases, etc. Further, natural causes like varied solar radiation, variation in the earth’s orbit and rotational axis also contribute to climate change.

Climate change and Business
Simple steps by businesses to combat climate change

It is better to act before it is too late. We, as a business group can take significant steps to effectively combat climate change. In the course of this blog, I shall walk you through some simple steps through which businesses can combat climate change.

1. Use of cloud to combat climate change

Businesses can cut down on unnecessary hardware setup by working on the cloud. It is centralized, safe and secure. Further, it brings in the convenient transfer of information amongst the employees. Overall, it will reduce the number of trees being cut down, thereby reducing deforestation.

2. Transportation for employees

Reports suggest that air pollution due to personal vehicle use is set to increase by over 60% in the coming decades. Large businesses can ensure that the employees are provided a transportation medium like office bus or van. This would cut down immensely on carbon dioxide emissions.

3. Efficient lighting to combat climate change

Simple steps in your office like replacing all light bulbs with CFL lights would work wonders. Incandescent bulbs generate a large amount of heat resulting in the cooling system to work harder, thereby generating greenhouse gases. On an average, CFLs consume 70% less power as compared to incandescent bulbs. Also, this would avoid the harmful effect of disposing mercury present in the incandescent bulb. 

4. Waste segregation at source

Businesses can create a culture of proper waste segregation at source. Segregation of waste into wet, dry and chemical categories brings in a focused approach to waste management. This encourages a culture of recycling and reuse as well.

5. Use of renewable sources of energy to combat climate change

It is encouraging to see that businesses have adopted renewable sources of energy like solar, wind energy, etc to power their business. For example, Intel has over18 on-site solar plants with an installed solar capacity of approximately 7,000 kW.

6. Investment in green initiatives to combat climate change

Some businesses adopt passive measures by investing in green initiatives. It takes the form of investments in initiatives like recycling, biofuel production, tree plantation drive, etc.

7. Encourage recycling

Businesses could introduce centralized recycling bins to encourage employees to discard recyclable items light bulbs, batteries, aluminum cans & bottles and magazines are some items which could be easily recycled.

8. Measures at an individual level to combat climate change

Small measures by employees like switching off the light, turning off the tap, using paper cups instead of plastic cups and digitization of documents produce significant effects on the health of the earth in the long run.

9. Regular awareness campaigns

Monthly awareness and sensitization campaigns work wonders in the long run. It brings in a sense of business responsibility cum accountability to combat climate change.

For more blogs, visit http://blog.sabpaisa.in

YOU ARE READING THE ARTICLE COURTESY: SabPaisa (SRS Live Technologies) – headquartered in New Delhi with eight regional offices including Mumbai, Bangalore & Kolkata – is a rapidly growing fintech company having developed one of India’s most advanced AI-driven recurring payments platform bolstered by another of SabPaisa’s unique products: world’s first hybrid payment platform which has all the payment modes in a single checkout page, online and offline, from UPI to Cards to e-NEFT to e-Cash. Businesses that take SabPaisa’s payment gateway get real-time reconciliation and consolidated reports for all payments, recurring or one-time, online or offline, in a single dashboard, whether the payer is an 18-year-old in Kashmir paying through UPI or a 70 year paying through Cash in Kanyakumari. SabPaisa’s payments and collection application suite have already processed more than INR 12 Billion to date. Learn more about SabPaisa here:https://sabpaisa.in

 

 

Categories
Entrepreneur inspiration motivation startup Uncategorized

What makes a great leader?

Leaders make their actions do all the talking

Year 18th July 1980 was a landmark day for India. Dr. Abdul Kalam was the leader of the ISRO team which successfully launched Rohini satellite into the orbit. The missile man conducted the press conference along with his team. But, his success was not easy, nor was it isolated.

Year 10th August 1979 was another landmark day for India. This day, we failed to launch Rohini satellite into the orbit in the first attempt. This time, the press conference was led by Dr. Satish Dhawan, the ISRO chairman.

You might be wondering what he would have delivered in a callous situation? He just uttered these words: “We failed! But I have a very good trust in my team that next time we will be succeeding for sure”.

A true leader leads from the front in the face of crisis and takes the blame upfront. Similarly, in the face of success, a true leader lets the team lead from the front.

Now the question arises, do you think, you need power and position to be a leader? No, not at all. All of us have the leader in us, either consciously or unconsciously.

Leader without a title.
Explore the leader in you.

In this blog, I will elaborate on the top qualities of any leader. If you have this quality in you, take it to the next level. If you don’t, you could consider adopting some of them.

1. Vision

Leader with vision
Visionary leader

A leader is a daydreamer. Confused? A leader has a vision and he daydreams about it relentlessly. Further, the aura that he creates amongst his subordinates attracts them to his vision. Like a magnet that strongly pulls the iron towards itself, the vision of the leader attracts his followers towards himself. Hence, if you want to be a great leader, be visionary par excellence. For example, Barack Obama’s vision for America struck the right chord with the audience. The result, we all know the stunning consecutive tenures as the President.

2. Innovative

Innovative leader
Innovation as the hallmark of a leader

Rome was not built in a day. It is a result of hard work, patience, perseverance, and innovation. Innovation makes you stand apart from the crowd. Innovation gives vent to your creativity and takes you on a higher plane as the leader. For example, the life of Ratan Tata is an apt example of innovative leadership. Post-retirement, Ratan Tata has been actively involved in funding innovative startups. This is the mark of a great leader, he never lets innovative ideas go unnoticed or unsupported.

3. Positive

Positive leader
Positivity as the hallmark of a leader

He fought, he raised his voice against discrimination. But, in vain. Further, he was jailed for twenty-seven years. Nevertheless, his determination and courage stood unshaken. He remained positive throughout and dreamt of seeing his country free of apartheid. The positive and visionary leader was Nelson Mandela who has become an inspiration for generations to come.

Positivity is the hallmark of a true leader. A positive person never loses hope even in the jaws of death. He finds a solution to any crisis by hook or by crook.

4. Humility as a leader

Humble leader
Humility as the hallmark of a leader

It is one golden quality that keeps you grounded no matter how high you fly. Hence, humility is of pivotal importance for leaders. A long-lasting and strong relation gets formed with your subordinates upon exhibiting the quality of humbleness. Moreover, humility is the easiest way to build trust and forge relationships. For example, Gandhiji espoused a humble demeanor that made him stand out gentle amongst giants of his era.

5. Emotional Intelligence as a leader

Leader with emotional intelligence
Leader with emotional intelligence

Emotional intelligence is the ability to understand your emotions as well as that of others and the ability to handle the same. A leader has to deal with a diverse group of people with different characteristics and emotional levels. At this juncture, emotional intelligence helps him think from the shoes of his subordinates. This results in better resolution of conflicts. Hence, it is rightly said that ‘Attitude decides your altitude in life’.

6. Empathetic

Empathy and leadership
Leader and his quality of empathy

“Empathy is seeing with the eyes of another, listening with the ears of another and feeling with the heart of another.” – Alfred Adler

Empathy is one quality that sets apart good leaders from a great one. The perspective of a leader changes with empathy. He is able to better judge his teams’ requirements and make a healthy judgment. An empathetic leader stands by the poor and the destitute. Bill and Melinda Gates Foundation by billionaire Bill Gates supports education, health cum sanitation in poor and destitute countries.

7. Integrity

Leader with integrity
Leader with integrity

If you are a leader with integrity, you are hard to be replaced. Leaders with integrity espouse truth, no matter how hard it may seem. They never mince their words and lead with dignity. When a leader is integral, the subordinates have unconditional faith in him. In other words, they are rest assured that the decisions are taken in a good spirit.

8. Leader without a title

Leader without a title
Leader without a title

The world knows a handful of leaders. On the other hand, there are innumerable people who are doing selfless service behind the curtain. Jadav Payeng of Assam single-handedly planted an entire forest. Bal Pandian of Tamil Nadu took commendable steps to conserve avian species around Koonthakulam Bird Sanctuary.

They are the true leaders, who lead without a title. They could always remain invisible to the world, but their efforts are no less than the well-renowned leaders.

For more blogs, visit http://blog.sabpaisa.in

YOU ARE READING THE ARTICLE COURTESY: SabPaisa (SRS Live Technologies) – headquartered in New Delhi with eight regional offices including Mumbai, Bangalore & Kolkata – is a rapidly growing fintech company having developed one of India’s most advanced AI-driven recurring payments platform bolstered by another of SabPaisa’s unique products: world’s first hybrid payment platform which has all the payment modes in a single checkout page, online and offline, from UPI to Cards to e-NEFT to e-Cash. Businesses that take SabPaisa’s payment gateway get real-time reconciliation and consolidated reports for all payments, recurring or one-time, online or offline, in a single dashboard, whether the payer is an 18-year-old in Kashmir paying through UPI or a 70 year paying through Cash in Kanyakumari. SabPaisa’s payments and collection application suite have already processed more than INR 12 Billion to date. Learn more about SabPaisa here:https://sabpaisa.in

Categories
Digital marketing marketing payment gateway Uncategorized

SEVEN BEST TOOLS FOR DIGITAL MARKETING

Tools to unleash the creativity in you

The gleaming sunshine, the twinkling stars, and the misty raindrops have intrigued human beings from time immemorial. How about taking the experience to the next level? How about immortalizing them in your creations? If you are into digital marketing, nature is the best place to look for inspiration. Further, how do you apply the inspirational idea to boost your business? Here comes the importance of marketing tools. The amazing tools available in the market gives wings to your ideas and makes it come alive.

Digital marketing tools
Seven digital marketing tools to boost your business

In the course of this blog, I will take you through a journey of the most sought after digital marketing tools.

1. CANVA FOR DIGITAL MARKETING

Canva is an evergreen companion of any digital marketer. It comes with an amazing collection of templates catering to different social media platforms. Be it Instagram, Facebook or Twitter, Canva provides the option to create customized posts with the appropriate dimensions. One can choose from a wide range of options such as business cards, flyers, posters, animated video, etc.

Canva for Digital Marketing
Digital marketing with Canva tool

Are you a company which recognizes employees’ efforts via certificates, Canva is your place to be. There is an ample range of certificate template to choose from. Or, if you are unemployed and looking for a job, choose from a range of resume templates.

2.  INVIDEO

How about automatic conversion of your blogs to videos? Invideo performs this functionality to perfection. In addition, there is an option to build a video from bare scratch. This brings in the flexibility of using the tools to give vent to our innovative spirit. Also, choose from a multitude of templates to suit the business environment and the niche clientele.

Invideo for Digital marketing

3. SNOVIO FOR DIGITAL MARKETING

Snovio is one of the sought after digital marketing tool for inbound email marketing. Being a very flexible platform, Snovio gives the option to create different email campaigns based on the customer base and business platform. Interestingly, there is a cap of 200 emails per day for smooth handling of email marketing.

Snovio for Digital Marketing
Snovio for Digital Marketing

4.  SOCIAMONIALS FOR SOCIAL MEDIA POSTING

Are you tired of posting five social media posts each day? Wished for an automated technique to achieve your goal? Here comes the role of the wonder tool Sociamonials. The scheduling of posts can be done on multiple social media platforms in a single go. You don’t have to worry about postings for months together. Moreover, one can analyze the performance of one’s posts via Sociamonials analytics tab. The graphical analytics result gives a three-sixty degrees view of your company’s posts performance.

Sociamonials for digital marketing

5.  DAREBOOST FOR DIGITAL MARKETING

How is the health of your website? Is your security at risk? Are you complying with the necessary SEO standards? The answer to these questions lies in the Dare boost tool. Dareboost analyses your website on 10 major parameters ranging from Quality, Data amount, SEO, Compliance, Accessibility, etc. For a healthy website, a Dareboost analysis once in 15 days is a must. With one email ID, you can have 5 free searches per month.

Dareboost for digital marketing

6.      FIVERR

Ever faced the issue of tracking down your potential clients? It is taxing to get together the precise contact details. At this juncture, Fiverr comes to your rescue. You will encounter diverse service providers of client information. The rate of services starts at a nominal rate of 5 dollars. If you are a startup, aspiring to expand your client base, Fiverr is the ideal tool for you.

7.  WEBTEXTTOOL FOR DIGITAL MARKETING

Blogging is an exemplary way to expand your base in the market domain. Further, blogging is the simplest way to promote your products and build a brand image. Nevertheless, putting across the right message in the right format plays a crucial role. The appropriate language, formatting, grammar, and word usage is pivotal for the success of any blog. Webtextool tool provides a minute and detailed analysis of your blog. The interesting fact about webtexttool is that it is used to draft interview content. Herein, the gender biasedness in the blog is suitably filtered out.

Webtexttool for digital marketing

 

For more blogs, visit http://blog.sabpaisa.in

YOU ARE READING THE ARTICLE COURTESY: SabPaisa (SRS Live Technologies) – headquartered in New Delhi with eight regional offices including Mumbai, Bangalore & Kolkata – is a rapidly growing fintech company having developed one of India’s most advanced AI-driven recurring payments platform bolstered by another of SabPaisa’s unique products: world’s first hybrid payment platform which has all the payment modes in a single checkout page, online and offline, from UPI to Cards to e-NEFT to e-Cash. Businesses that take SabPaisa’s payment gateway get real-time reconciliation and consolidated reports for all payments, recurring or one-time, online or offline, in a single dashboard, whether the payer is an 18-year-old in Kashmir paying through UPI or a 70 year paying through Cash in Kanyakumari. SabPaisa’s payments and collection application suite have already processed more than INR 12 Billion to date. Learn more about SabPaisa here:https://sabpaisa.in

Categories
B2B blog Digital marketing Entrepreneur startup Uncategorized

Nine steps to develop a B2B blog

Blogging your way to boost business growth

What was your feeling when you wrote your first ever blog? What was the most challenging part of writing a blog? Was it research or the articulation of ideas? It depends on the type of blog you intend to pen down.

Blogs topics involve travel, food, hobbies, technology, etc. At present, businesses are capitalizing on blogs to reach their niche audience. Interestingly, B2B companies are turning to blogs to enhance their market reach.

What are the ingredients of a successful business blog? Topic, idea structuring, formatting and SEO guidelines play a crucial role in boosting the popularity of business content.

Blog for business
Craft a successful blog for your B2B business.

In the course of this blog, learn to craft a blog to suit your business and audience.

1. Blog topic selection

This is the first step in the creation of a business blog. The topic selection happens by keeping in mind the domain and the niche audience. In doing so, keep a track of trending blogs in your domain. By taking a cue from the topic, one can come out with topic ideas.

For example, a topic on ‘Ten must-read books for any entrepreneur’, multiple ideas are derived like:

  • List-based: Twelve must-read books for any entrepreneur
  • Keyword ‘entrepreneur’ based: Ten must-read books for any non-entrepreneur’

2. Topic research

Topic research is the second crucial step in blogging. In other words, topic research involves finding the right content for your blog. One needs to keep in mind the dimensions of the content. The more the dimensions, the more innovative and interesting the blog becomes. For example, a blog on starting a business covers dimensions of finance, administrative approvals, business laws, etc.

Hence, the more informative and innovative the content is, the more will be the backlinks and referring domains for your business. Further, more backlinks result in a gradual increase in your potential client base.

3. Introduction

The first impression matters a lot. Hence, blog introduction is the best way to make a first impression. While penning down the first paragraph, the gist of your content should be clearly visible. The basic idea must be expressed in a simple yet lucid manner. Also, make sure that the focus keyword of your blog is prominently seen, to comply with the SEO standards.

4. Content organization

Content organization is the most challenging part of writing a blog. The technique to arrange the content of the blog involves brainstorming ideas into numerous headings and subheadings. The transition to the ideas needs to be smooth with appropriate use of transition words. Also, indented paragraphs provide more clarity to the ideas being expressed. Further, the use of lists for summarising the blogs makes it more readable.

5. Innovative ideas

Innovation is a must for your blog to stand out. How to bring innovation into your content? A thoughtful quote at the beginning or end of the blog adds more value. Secondly, incorporate graphic pictures to make your message loud and clear. Thirdly, try out funny GIFs and Memes to make mundane business topics interesting.

On the whole, make sure to think out of the box to make your content appealing to your audience.

6. Language check

A blog with unpleasant grammar is a turnoff for any business deal. In other words, grammar forms the basic benchmark for any content. Make sure that you use a tool to keep your grammar in check. Some of the common tools/editors for grammar check are Grammarly, text metrics, WordPress, etc.

7. SEO formatting

Search Engine Optimization refers to the optimization of your blog according to google search rankings. It keeps in check the right use of images, alt texts, captions, heading visibility, etc. Also, ensure that the focus keyword use happens an adequate number of times. This enhances the search process involving the keyword. As a result, the probability of your content being searched online goes high.

8. Blog publishing

Once you have finished your blog optimization, it is time to publish it. Based on the size of the business and budgetary requirements, there are a number of publishing platforms. The best-known publishing platforms are WordPress.org, Blogger, Tumblr, Gator, etc.

9. Blog promotion

It involves the use of different media platforms to promote your blog. Some of the well-known media platforms are Facebook, Twitter, LinkedIn, Instagram, etc. Also, ensure that you add the relevant hashtags and tags to enhance your post visibility and outreach.

For more blogs, visit http://blog.sabpaisa.in

YOU ARE READING THE ARTICLE COURTESY: SabPaisa (SRS Live Technologies) – headquartered in New Delhi with eight regional offices including Mumbai, Bangalore & Kolkata – is a rapidly growing fintech company having developed one of India’s most advanced AI-driven recurring payments platform bolstered by another of SabPaisa’s unique products: world’s first hybrid payment platform which has all the payment modes in a single checkout page, online and offline, from UPI to Cards to e-NEFT to e-Cash. Businesses that take SabPaisa’s payment gateway get real-time reconciliation and consolidated reports for all payments, recurring or one-time, online or offline, in a single dashboard, whether the payer is an 18-year-old in Kashmir paying through UPI or a 70 year paying through Cash in Kanyakumari. SabPaisa’s payments and collection application suite have already processed more than INR 12 Billion to date. Learn more about SabPaisa here:https://sabpaisa.in

 

Categories
Banking digital payments Financial intermediary payment gateway Uncategorized

Banking in India explained

Service your needs through the banking institutions

Confused with the choice of a banking institution for your business? Right kind of funding is important for the health of any business. In other words, funding at the appropriate time gives more freedom for creativity and innovation. A well-funded business has more leverage for expansion and growth.

In India, we have a number of banks catering to different customers. Also, we have a mix of public and private sector banks servicing a variety of needs.

Banking institutions
Banking institutions in India to service your needs

In the course of this blog, I will walk you through the different types of banking institutions in India.

BROAD CLASSIFICATION OF BANKS

1. SCHEDULED BANKS

Scheduled banks are included in the second schedule of RBI Act,1934. By being a scheduled bank, one acquires membership of the clearinghouse. Also, the banks can get loans from RBI at the bank rate. Any bank with a capital of more than 5 lakh qualifies as a scheduled bank. Further, scheduled banks keep a cash reserve ratio with the RBI.

2. NON-SCHEDULED BANKS

Non-scheduled banks are not part of the second schedule of RBI Act,1934. The capital requirement of a non-scheduled bank is less than 5 lakhs. Non-scheduled banks are not members of the clearinghouse. Also, they do not have access to loans from RBI at the bank rate. Unlike scheduled banks, non-scheduled banks do not keep a cash reserve ratio with the RBI.

Non-scheduled banks are also called as local area banks in India. Coastal Local Area Bank Ltd, Capital Local Area Bank Ltd, Krishna Bhima Samruddhi Local Area Bank Ltd, Subhadra Local Area Bank Ltd are some of the examples.

TYPES OF SCHEDULED BANKS

1. COMMERCIAL BANKS

A commercial bank provides banking services with a profit motive. They ensure adequate credit creation and stability in a nation’s economy.

  • PUBLIC SECTOR BANKS: Public sector banks have the government as the major shareholder(more than 50%). Over 75% of the banking sector business comes under the purview of the Public sector banks. There are 12 major PSBs in India such as SBI, Bank of India, Bank of Baroda, Central Bank of India, etc. On the whole, there are 27 PSBs in India.
  • PRIVATE SECTOR BANKS: In private sector banks, non-government entities form the major shareholders. There are 22 private sector banks in India. Private sector banks provide a slightly less interest rate as compared to PSBs. Similarly, Private sector banks constitute over 15% market share in the country. Some major private sector banks in India are ICICI, HDFC, Axis, IDFC, etc.
  • FOREIGN BANKS: Foreign banks cater to the jurisdictional laws of both the parent and destination country. 1% of branch network in India constitutes foreign banks. Also, foreign banks have a Priority Sector Lending of 40% and a minimum capital requirement of 5 billion.
  • REGIONAL RURAL BANKS: Regional Rural Banks caters to the funding needs of the rural communities in India. It draws its operating and functional powers from the Regional Rural Banks Act, 1976. In addition, RRBs also cater to payments in government schemes like MGNNEGA and government pension programs. RRB has a joint shareholding of Central government(50%), State government(15%) and Sponsor Bank(35%).
  • PAYMENT BANKS: It is a new category of banks with limited functionality of a bank. For example, payments banks do not issue loans. The deposit limit is 1 lakh per customer maximum. Further, payments banks have a minimum capital of 100 crores.
  • SMALL FINANCE BANKS: Small finance banks service the needs of the small and marginal entities like small farmers, traders, businesses, etc. Small finance bank has 100 crores paid-up capital and a priority sector lending of 75%. Further, they do not lend to big corporates or groups.

2. COOPERATIVE BANKS

Cooperative banks function on the basis of cooperative principles. The ownership of cooperative banks lies with the customers. In India, cooperative bank categorization takes place on the basis of Short term and Long term lending options. Short term lending takes the form of Primary Agricultural Cooperative Societies (PACCS) at the village level, District Central Cooperative Banks at the District level and State Cooperative Bank at the State level. The long term lending is a two-tier structure with Primary Agriculture and Rural Development Banks (PARDBs) at the village level and State Agriculture and Rural Development Banks.

  • URBAN COOPERATIVE BANKS: Urban cooperative banks finances the needs of urban areas, registered under the cooperative societies act. They largely cater to small businesses in urban areas like small traders, low and middle-income groups, etc. UCB regulation happens via both the State Government and the Central bank. State government laws cater to the UCB’s administration while the central bank laws apply in case of regulation.
  • RURAL COOPERATIVE BANKS: Rural cooperative banks finances the needs of rural areas. It caters to agriculture, livestock, rural employment sector, etc.

For more blogs, visit http://blog.sabpaisa.in

YOU ARE READING THE ARTICLE COURTESY: SabPaisa (SRS Live Technologies) – headquartered in New Delhi with eight regional offices including Mumbai, Bangalore & Kolkata – is a rapidly growing fintech company having developed one of India’s most advanced AI-driven recurring payments platform bolstered by another of SabPaisa’s unique products: world’s first hybrid payment platform which has all the payment modes in a single checkout page, online and offline, from UPI to Cards to e-NEFT to e-Cash. Businesses that take SabPaisa’s payment gateway get real-time reconciliation and consolidated reports for all payments, recurring or one-time, online or offline, in a single dashboard, whether the payer is an 18-year-old in Kashmir paying through UPI or a 70 year paying through Cash in Kanyakumari. SabPaisa’s payments and collection application suite have already processed more than INR 12 Billion to date. Learn more about SabPaisa here:https://sabpaisa.in

 

Categories
Entrepreneur Entrepreneurship fintech payment gateway startup Uncategorized

Innovative techniques for business growth

Tips and tricks to build your business with less investment

Started your own business but lost hopes on not seeing any growth? Capital investment, technology up-gradation, marketing, etc not paying any dividend? If so, you are missing out on some nitty-gritty of business growth.

Successful businesses try to replicate the good practices of their peers. They get the most simple thing right. For example, they make their websites more optimized and appealing. They have more community interaction and peer alliances.

Grow your business
Grow Your Business with these simple tips

In the course of this blog, I will walk you through some simple and inexpensive tips to grow your business. Some tips are very simple that it is often overlooked.

1. Social media visibility for business growth

Social media
Social media for business growth

Top companies have dedicated account on the prominent social media platforms like Facebook, LinkedIn, Twitter, etc. An appealing profile pic and header along with a concise bio provides you with more visitors. The more the number of clicks on your page, the more the chances of visibility of your business.

Secondly, regular posting of well-curated content works wonders. It acts as a credible portfolio for your business. The knowledgeable content on your platform gets the attention of top influencers in your field. This is the quick way to grow your business by leaps and bounds.

2. Regular blogs

Blogs for business growth
Blogs for business growth

Blogging is a significant yet powerful way to outreach your niche customers. It is an inexpensive way to get ranked on the Google SEO results. The regular the blogs, the more the chances of getting noticed on the web. In this way, the probability of your business content being shared increases.

Hence, the next time you get down to blog, think of the huge growth prospects that your words bring to the company.

3. Collaboration for business growth

Collaboration for business growth
Collaboration for business growth

Have you ever shied away from business alliances? Frightened of competition and plagiarism? It’s time to shed your inhibitions.

Successful businesses have learned and grown together. Joint business festivals and workshops help a long way in knowledge sharing. It brings in exposure to good practices. Also, it is a good opportunity to get noticed by successful peers in the industry. As they say, a good opportunity knocks your door unexpectedly.

4. Mobile-friendly website

Mobile friendly website for business growth
Mobile friendly website for business growth

How do you feel when a website takes a too long time to load? Frustrating isn’t it? Now, imagine yourself in the shoes of your customer. A customer will not wait for a long time to make an emergency payment. In these scenarios, it is necessary to have a mobile-friendly website that loads easily with minimal glitches. It is the last thing you want your customer to give negative feedback publicly.

5. Live chat facility

Live chat facility
Live chat facility for business growth

The growth of any business depends on customer satisfaction in the long run. In other words, a prompt and quick response is the best way to win the hearts of your customers. A live chat facility can work wonders. A real-time solution to their problems will bring in more satisfaction resulting in good brand image for your business. A positive review on a platform like Google will make your business high-ranked.

6. Inbound email marketing

Inbound email marketing
Inbound email marketing for business growth

It refers to the process of finding the right customers for your business through a focussed marketing strategy. It involves the scheduling and forwarding of emails customized for different categories of customers. In doing so, you can ensure the outreach to the right customers in your niche domain. It is one of the easiest ways for small businesses to grow online.

7. Community interaction for business growth

Community interaction
Community interaction for business growth

Businesses need new ideas to enhance their growth path. Being a part of a business community brings in value-addition to your business. As a business, you can learn from the plethora of questions posted online. Further, interaction with peer businesses online is a great way to build long-lasting relationships online. For example, Small Business Forum.net, Business Advice Forum, StartupNation Community, etc are some communities for small businesses online.

8. Event participation

Event participation
Event participation for business growth

How frequently do you participate in business events? Business events provide you with the opportunity to showcase your unique products to the business community. Further, it’s the best platform to interact with top-notch business magnates and get your business recognized. Probably, one of them will end up as an investor in your prospective startup.

9. Product innovation for business growth

Product innovation
Product innovation for business growth

It is one of the best ways to stand out in the business market. A unique and compelling product that stands out in the market will naturally have more takers. Further, it will also attract the best brains to your company. Hence, make sure that you continuously innovate to grow your business.

For more blogs, visit http://blog.sabpaisa.in

YOU ARE READING THE ARTICLE COURTESY: SabPaisa (SRS Live Technologies) – headquartered in New Delhi with eight regional offices including Mumbai, Bangalore & Kolkata – is a rapidly growing fintech company having developed one of India’s most advanced AI-driven recurring payments platform bolstered by another of SabPaisa’s unique products: world’s first hybrid payment platform which has all the payment modes in a single checkout page, online and offline, from UPI to Cards to e-NEFT to e-Cash. Businesses that take SabPaisa’s payment gateway get real-time reconciliation and consolidated reports for all payments, recurring or one-time, online or offline, in a single dashboard, whether the payer is an 18-year-old in Kashmir paying through UPI or a 70 year paying through Cash in Kanyakumari. SabPaisa’s payments and collection application suite have already processed more than INR 12 Billion to date. Learn more about SabPaisa here:https://sabpaisa.in

 

Categories
Business Digital marketing Entrepreneur inspiration startup Uncategorized

7 tips to work from home with efficiency

Productivity with flexibility

The present-day workplace is becoming more and more flexible. Employees are preferring the work from home mode to maintain a proper personal-professional life balance. Interestingly, work from home comes with advantages ranging from a flexible schedule, reduced commutation costs as well as spending some quality time with your loved ones. On the other hand, work from home comes with its own set of challenges like an increased distraction or reduced productivity.

Work from home
Some tips to work from home with efficiency

But, don’t worry, in the course of this blog, I will walk you through seven tips to boost your work productivity while working from home.

1. Cloud storage for work efficiency

It is good to store all the important office documents on the cloud server. By doing so, you can log in from any device and complete your task. In this way, you can avoid the overdependence on office workstation. Work anytime, anywhere, without compromising on your data.

2. Official attire

Have you felt sleepy in your pajamas while working from home? Were you lazy to change? Dressing makes a lot of difference in one’s attitude and work. The better dressed you are, the more confident and attentive you are.

Hence, when you are working from home, try to be dressed in the formal, official outfit. It will give you a real office feel. Also, this makes you work with more seriousness.

3. Work – Friendship management

When you work from home, there is a chance of some friend dropping by to meet you. How can you avoid such unexpected run-ins and meetup? One can come out with a definite schedule to meet one’s friend. Make meetup plans for the weekend. Talk it out with your friend and make a mutually agreed schedule.

4. Regular office communication

There are chances of getting distracted when you are working from home. Hence, make sure that you are in regular touch with your colleagues. Connect to them via hangout, WhatsApp or email to get work updates. This will give you an office environment and keep you on your toes.

5. Customized work area

Do you have a dedicated area to work at your home? Having a separate room as your work area is essential to have maximum productivity. Even if it is not a proper work setup, a solitary room is required to keep up your focus.

6. Minimize social media usage

Social media is a necessary evil in the present-day world. Imagine doing your company job via Facebook and Whatsapp. In addition, social media has brought the world closer. But, it can become a nuisance when you work from home. Unending chats on Facebook or Whatsapp leads to a reply chain running over hours.

Now, you might ask, what if I am the social media handler of my company? The answer is simple. Turn off your message notifications. Only respond to company page updates on your social media. Train your mind to respond to personal social media stuff at a definite time of the day. Eventually, you will see the productivity gains from this exercise.

7. Calendar Maintenance

Planning is the first step towards completing your task with efficiency and effectiveness. Excel sheet is a simple way to create focussed plans with flexible updation features. Also, google calendar provides customized calendars for different business settings.

Make use of either of the above application while working from home. Plan meticulously and scrutinize your plan every week for optimum results.

For more blogs, visit http://blog.sabpaisa.in

YOU ARE READING THE ARTICLE COURTESY: SabPaisa (SRS Live Technologies) – headquartered in New Delhi with eight regional offices including Mumbai, Bangalore & Kolkata – is a rapidly growing fintech company having developed one of India’s most advanced AI-driven recurring payments platform bolstered by another of SabPaisa’s unique products: world’s first hybrid payment platform which has all the payment modes in a single checkout page, online and offline, from UPI to Cards to e-NEFT to e-Cash. Businesses that take SabPaisa’s payment gateway get real-time reconciliation and consolidated reports for all payments, recurring or one-time, online or offline, in a single dashboard, whether the payer is an 18-year-old in Kashmir paying through UPI or a 70 year paying through Cash in Kanyakumari. SabPaisa’s payments and collection application suite have already processed more than INR 12 Billion to date. Learn more about SabPaisa here:https://sabpaisa.in